Listen Up! The Key to Driving More Sales

Listen up – an estimated 50% of small businesses will fail this year. Hear is one way to make sure your business is not part of that statistic! Marcus Lemonis started out as a small business [...]

5 Reasons to Use an Email Marketing Campaign

How do you communicate with your customers when they aren’t in your store, restaurant or cafe? Do you blog? Tweet? Post on Facebook? All those formats are fine for snippets of information, [...]

How “Human” Is Your Small Business?

Despite living in the modern world, with our smartphones, central air and Whole Foods, our primal brain is still wired for survival. Within minutes of meeting someone new, we unconsciously assess [...]

12 Small Ways to Improve Your Customers’ Experience

It has been said that it takes 12 positive service experiences for a customer to “forget” 1 negative service experience. If you’ve ever tried to make amends with a dissatisfied [...]

Top 5 Posts of 2013

  Happy New Year! As we look forward to creating new content in 2014, it’s fun and helpful to look back and see which posts from 2013 you found most interesting. Check out the top 5 [...]

Surprise – Don’t Shock – Your Customers

Surprise: /sə(r)ˈprīz/ noun: an unexpected or astonishing event, fact, or thing. Shock: /SHäk/ noun: a sudden upsetting event or experience. The difference in the definitions is slight, but [...]

LSMerriment: Popcorn, Punch & Pine!

For the month of December, we’re celebrating “25 Days of LSMerriment.” In other words, we’re sharing 25 great holiday local store marketing ideas to inspire you this season and help [...]

Tips for Today: New Year’s Brunch

With 2016 just 16 days away, we thought it was high time we shared some New Year’s Day marketing ideas that are perfect for your restaurant or bar! While there’s not much time to plan [...]

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