Launch Events: If You Build It, Will They Come?
When is the last time you attended the grand opening of something? (Your own events don’t count!) Or, except for a hot movie or concert ticket, waited in line to be the first to buy [...]
By Paul
In Be Calendar Relevant, Be Locally Relevant, Build Awareness, Create Community, Drive Traffic, Event
Posted Tips for Today: National Small Business Week
National Small Business Week kicks off the first week of May. According to the Small Business Association website: Every year since 1963, the President of the United States has issued a [...]
By Paul
Posted 5 Holidays to Celebrate in May
Here are five holidays to perk up your May marketing calendar: May Marketing Holidays The Kentucky Derby The running of The Kentucky Derby takes the first Saturday in May. Often called “the [...]
By Paul
In Be Calendar Relevant, Build Awareness, Drive Traffic, Drive Trial, Event, Marketing Plan, Planning
Posted Tips for Today: Earth Day Promotions
April 22, is Earth Day! The celebration of Earth Day in 1970 launched the modern environmental movement. Over the years, we’ve seen a some great examples of how businesses are celebrating [...]
By Paul
Posted Celebrate “March Madness” with Your Customers
March Madness is right around the corner! The men’s NCAA college basketball championship tournament, known by many as “March Madness,” is one of the highest watched televised [...]
Tips for Today: Super Bowl Marketing
On Sunday, February 7, football fans around the country will gather in bars or in front of a friend’s big screen TV to watch Super Bowl 50 in San Francisco, California. Regardless of your [...]
By Paul
Posted Tools for Tomorrow: Easter
Easter is one the most important and oldest festivals of the Christian Church. The date of Easter varies between March 22 and April 25, depending on the date of the first full moon after the [...]
Good LSM: Anniversary Celebrations
Hosting an anniversary or birthday party for your business is a great way to celebrate the launch of a new product or service, celebrate with (and thank) your customers and bring your community [...]
