Marketing Plan

St. Patrick’s Day is coming soon… on March 17th. We want you to enjoy celebrating the day with your customers and employees. Read on for inspiration for the “luckiest” of [...]

The Background It’s no secret that social media is an easy way to grow your brand identity and instantly reach your customers (and potential customers). But many retailers, restaurants, and [...]

March Madness is right around the corner! The men’s NCAA college basketball championship tournament, known by many as “March Madness,” is one of the highest watched televised [...]

What’s wrong with you? Too chicken to do social media? Bok bok! C’mon – you baby – stop being a wuss! Do social media already. I spend a lot of […]

How many customer reward cards are in your wallet, on your phone or on your keychain right now? Which ones do you actually use? Probably the ones that provide you […]

How do you communicate with your customers when they aren’t in your store, restaurant or cafe? Do you blog? Tweet? Post on Facebook? All those formats are fine for snippets […]

And so it goes every year: Black Friday sales that begin at even more extreme hours of the day (and night). Some mega-stores open at midnight on Thanksgiving with promises […]

Over the past few weeks, we’ve posted a series of articles lauding the advantages of planning ahead for the Holiday season (in August and September, versus waiting until November) to avoid [...]