Build Awareness – Local Marketing Master Class

In Be Calendar Relevant, Be Locally Relevant, Be The Leader, Build Awareness, Create Community, Drive Traffic, Drive Trial

Posted 7 November 2023

Small Business Saturday: How To Get Involved

Halloween has come and gone, and the holiday season is officially upon us! With that comes the busiest shopping day of the year: Black Friday. While more and more large […]

By Shannon

In Build Awareness, Customer Experience, Drive Traffic

Posted 22 July 2023

How Effective Is Your A-Frame Sign?

A-frame signs can be great attention grabbing and traffic driving tactics. The chalk board versions are great as you can change the message daily. Well executed a-frame signs positioned correctly [...]

By Savannah

In Be Locally Relevant, Be The Leader, Build Awareness, Create Community, Drive Traffic, Drive Trial

Posted 20 July 2023

Top 10 To Do List For New Restaurants

Are you thinking about opening a new restaurant? Or, are you in the process of planning the grand opening of your new restaurant concept? If so, we’re sure you’ve got […]

By Paul

In Build Awareness, New Store

Posted 18 July 2023

How Your Franchisees Can Use Radio Effectively for the Grand Opening

Opening a new store? There is a great awareness-building article posted by Scott Kuhn on the International Association of Franchisees and Dealers website. It covers the basics and benefits of [...]

By Savannah

In Build Awareness, Marketing Plan

Posted 16 July 2023

The Marketing Power Of A Simple T-Shirt

I was recently reminded of the power of a simple, inexpensive and easy marketing tool – the t-shirt. At a Wine Bloggers Conference in Oregon, we visited Willamette Valley Vineyards. […]

By Shannon

In Be The Leader, Build Awareness, Remarkability

Posted 14 May 2023

Create A Remarkable Card: The Basil Business Card

Most restaurants have business cards (ALL should). A few restaurants still have matches as business cards. But what about a basil business card that looks like matches? The restaurant Acqua […]

By Paul

In Be Calendar Relevant, Be Locally Relevant, Build Awareness, Create Community, Drive Traffic, Event

Posted 23 April 2023

Tips for Today: National Small Business Week

National Small Business Week kicks off the first week of May. According to the Small Business Association website: Every year since 1963, the President of the United States has issued […]

By Paul

In Be Calendar Relevant, Build Awareness, Drive Traffic, Drive Trial, Event, Marketing Plan, Planning

Posted 8 April 2023

Tips for Today: Earth Day Promotions

April 22, is Earth Day! The celebration of Earth Day in 1970 launched the modern environmental movement. Over the years, we’ve seen a some great examples of how businesses are celebrating [...]