Summer Surprises at Six Flags Theme Park

I will start by saying that it’s been years since I’ve visited a theme park. However, when I think of a theme park, I think of three things: crowds sunburnt and/or fussy children [...]

End of Summer Marketing Ideas

As summer draws to a close (boo hoo!), and depending on where your small business is located, you may notice a change in who your customers are and how often they are coming in. Kids are going [...]

Increase Loyalty With Thoughtful Customer Service

Last week, the East Coast of the United States sustained days of heavy rain, high winds and thunderstorms. Central Virginia was no exception! Braving the elements to do some grocery shopping, I [...]

Sizzling Summer Marketing

This past Sunday, June 21, was the Summer Solstice in the Northern Hemisphere. It’s the longest day of the year (most hours of sunlight) and is the official start of the summer season! And [...]

Good LSM: Warm Weather Promotions

As warm(er) weather sweeps across the country, we’ve noticed a few small businesses promoting new menus, new services or offering promotions on warm weather goods! We recently saw this post [...]

Good LSM: Graduation Catering

Does your café or restaurant offer catering services? If so, you may be gearing up to cater your customers’ summer celebrations: graduations, Father’s Day, outdoor picnics, and [...]

5 Holidays to Celebrate in May

Here are five holidays to perk up your May marketing calendar: May Marketing Holidays The Kentucky Derby The running of The Kentucky Derby takes the first Saturday in May. Often called “the [...]

Tips for Today: Seasonal Hiring

Memorial Day has come and gone. Can you believe it? That means summer is officially upon us! Depending on where you live, the summer months can mean an influx of tourists, seasonal residents or [...]

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