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March Madness is right around the corner! The men’s NCAA college basketball championship tournament, known by many as “March Madness,” is one of the highest watched televised [...]

Overview Social Media has become an integral part of marketing plans for businesses, small and large. It supports the strategy of creating word of mouth referrals and marketing for your […]

How do you communicate with your customers when they aren’t in your store, restaurant or cafe? Do you blog? Tweet? Post on Facebook? All those formats are fine for snippets […]

Bad, snowy weather can keep customers away. Why not find a way to turn school and work closures to your advantage by becoming a snow day destination. If you do […]

With just over 2 weeks until Halloween, we’re seeing fun Halloween marketing ideas all over the place! Here are a few that caught our eye over the years! How will […]

Over the past few weeks, we’ve posted a series of articles lauding the advantages of planning ahead for the Holiday season (in August and September, versus waiting until November) to avoid [...]

Can you believe it’s September already? Retail stores are already filled with Halloween costumes and candy, and before you know it, there will be holiday decorations and Christmas trees [...]

What goals do you have for your business this holiday season? Do you want to widen your customer base? Sell more gift baskets? Expand your catering or private party business? […]