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In a new series we’re entitling “Good LSM, Bad LSM,” we’ll share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about. [...]

Kids are headed back to school, and Labor Day weekend is just a few days away. You know what that means – fall is almost here! How is your small […]

In a new series we’re entitling “Good LSM, Bad LSM,” we’ll share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about. [...]

As summer draws to a close (boo hoo!), and depending on where your small business is located, you may notice a change in who your customers are and how often they […]

About a year ago, I bought a new car. Well, it was “new” to me, at least! At this particular dealership, I had an exceptional customer service experience from start […]

For some students, this past Monday was the first day back at school. Over the next few weeks, the rest of the students across the country will follow suit. That being […]

When looking for new employees, it’s easy to get caught up in the prospective employees’ qualifications, skills, and work experience. But it’s important to take time to consider [...]

Regardless of whether you run a café, a bar and restaurant, or a small speciality goods retail shop, your “front of the house” employees are your brand. They are the people with […]