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Archives

Tag Archives for: "Marketing"
 How to Find and Use Industry News
0
By Paul
In How To, Marketing Plan, Planning
Posted 24 June 2025

How to Find and Use Industry News

Staying on top of what’s going on in your industry is an important part of being a successful and sustainable small business. Industry news provides insight into trends, new regulations or [...]

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 The Importance of Employee & Customer Feedback
0
By Paul
In Be The Leader, Create Community, Create Loyalty, Planning
Posted 22 June 2025

The Importance of Employee & Customer Feedback

Customer comment cards. You see them along with your receipt from dinner, or next to the check-out at your favorite spa. Do you ever fill them out? Ever wonder what happens to that card? Does [...]

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 5 Easy Ways to Spot Trends (Before It’s Too Late)
0
By Paul
In Be The Leader, How To, Marketing Plan
Posted 20 June 2025

5 Easy Ways to Spot Trends (Before It’s Too Late)

By the time a trend has gone mainstream, it’s usually on its way out. Here are 5 ways that you can you get ahead of the trends happening in your community and your industry. 1. Read. A lot. [...]

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 Drive Sales By Understanding Your Competition: Store Tours
0
By Paul
In Be The Leader, How To
Posted 17 June 2025

Drive Sales By Understanding Your Competition: Store Tours

How does your business compare to your competition when it comes to customer service? What about your product & service offerings? What about the general appearance of your location? Often we [...]

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 Father’s Day Promotions Planning
0
By Paul
In Be Calendar Relevant, Drive Traffic, Marketing Plan
Posted 9 June 2025

Father’s Day Promotions Planning

Father’s Day is coming up – how are you planning to celebrate with your customers? Special promotions for dads? Sharing gift ideas to make it easy for moms, kids, and friends? Or, [...]

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 Dads & Grads: Celebrations in June
0
By Paul
In Be Calendar Relevant
Posted 21 May 2025

Dads & Grads: Celebrations in June

High school and college graduations are upon us, as is Father’s Day (the 3rd Sunday in June). Traditionally lumped together for “Dads & Grads” promotions, these two [...]

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 5 Holidays to Celebrate in May
0
By Paul
In Be Calendar Relevant, Drive Traffic, Drive Trial, Event, Marketing Plan, New Store, Planning
Posted 21 April 2025

5 Holidays to Celebrate in May

Here are five holidays to perk up your May marketing calendar: May Marketing Holidays The Kentucky Derby The running of The Kentucky Derby takes the first Saturday in May. Often called “the [...]

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 5 Questions to Ask for Successful Promotional Planning
0
By Paul
In Be Calendar Relevant, How To, Increase Ticket, Marketing Plan
Posted 20 April 2025

5 Questions to Ask for Successful Promotional Planning

As a small business owner, you probably already know that seasonal promotions will help you meet or exceed your sales goal for a certain time period. But before you begin, it’s helpful to [...]

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