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Staying on top of what’s going on in your industry is an important part of being a successful and sustainable small business. Industry news provides insight into trends, new regulations or [...]

Customer comment cards. You see them along with your receipt from dinner, or next to the check-out at your favorite spa. Do you ever fill them out? Ever wonder what happens to that card? Does [...]

By the time a trend has gone mainstream, it’s usually on its way out. Here are 5 ways that you can you get ahead of the trends happening in your community and your industry. 1. Read. A lot. [...]

How does your business compare to your competition when it comes to customer service? What about your product & service offerings? What about the general appearance of your location? Often we [...]

Father’s Day is coming up – how are you planning to celebrate with your customers? Special promotions for dads? Sharing gift ideas to make it easy for moms, kids, and friends? Or, [...]

High school and college graduations are upon us, as is Father’s Day (the 3rd Sunday in June). Traditionally lumped together for “Dads & Grads” promotions, these two [...]

Here are five holidays to perk up your May marketing calendar: May Marketing Holidays The Kentucky Derby The running of The Kentucky Derby takes the first Saturday in May. Often called “the [...]

As a small business owner, you probably already know that seasonal promotions will help you meet or exceed your sales goal for a certain time period. But before you begin, it’s helpful to [...]