Top 5 Tips for Successful Annual Planning

Can you believe it’s September already? Retail stores are already filled with Halloween costumes and candy, and before you know it, there will be holiday decorations and Christmas trees [...]

5 Quick Tips on How to Create a Valuable Customer Rewards Program

How many customer reward cards are in your wallet, on your phone or on your keychain right now? Which ones do you actually use? Probably the ones that provide you with the most value. For me, my [...]

Top 10 Busiest Days for Online Shopping

Do you have an online store for your small business? If so, listen up! You may already be preparing for Cyber Monday, but what about the other 9 busiest online shopping days of the holiday [...]

To Open or Not to Open…That Is The Question

And so it goes every year: Black Friday sales that begin at even more extreme hours of the day (and night). Some mega-stores open at midnight on Thanksgiving with promises of super discounts, [...]

The Importance of Employee & Customer Feedback

Customer comment cards. You see them along with your receipt from dinner, or next to the check-out at your favorite spa. Do you ever fill them out? Ever wonder what happens to that card? Does [...]

How to Find and Use Industry News

Staying on top of what’s going on in your industry is an important part of being a successful and sustainable small business. Industry news provides insight into trends, new regulations or [...]

What is Company Culture, and How Do You Find Yours?

Company (or, organizational) culture is defined by Wikipedia as “the behavior of humans who are part of an organization,” and includes “organization values, visions, norms, [...]

End of Summer Marketing Ideas

As summer draws to a close (boo hoo!), and depending on where your small business is located, you may notice a change in who your customers are and how often they are coming in. Kids are going [...]