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March Madness is right around the corner! The men’s NCAA college basketball championship tournament, known by many as “March Madness,” is one of the highest watched televised [...]

Today is the First Day of Spring (also known as the Spring Equinox). For many, the Spring season often conjures up feelings of renewal and starting over. After all, flowers are blooming, cute [...]

Will you celebrate Easter with your customers by offering special promotions or events? We have spotted some really great ideas in person and online – what a great way to generate buzz and [...]

The first day of Spring is just under 3 months away! And you know what that means… birds chirping, flowers in bloom, and everything coming up green. Speaking of green, have you thought about how [...]

We know, we know – the first day of Winter isn’t even until Tuesday, December 21, and here we are talking about Spring. But, you know we like to plan ahead over here at LSM Guide! [...]

As warm(er) weather sweeps across the country, we’ve noticed a few small businesses promoting new menus, new services or offering promotions on warm weather goods! We recently saw this post [...]

We love spotting creating marketing tactics when we’re out and about! This one, from Animal Connection Pet Store in Charlottesville, Virginia is a great example of a promotion that is fun, [...]

The National Cherry Blossom Festival in Washington, D.C. is heralded as “The Nation’s Greatest Springtime Celebration” and draws over 1 million visitors each year. The National [...]