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As a small business owner, you probably already know that seasonal promotions will help you meet or exceed your sales goal for a certain time period. But before you begin, it’s helpful to [...]

In addition to everything you need to organize and plan for in preparation for the holiday shopping season (only 105 days until Christmas!), another thing you should be thinking about is hiring [...]

Holiday decorations can run the gamut in terms of taste. From purposefully tacky to elegant and refined, you likely seen examples of both (and everything in between) in your neighborhood during [...]

Does your business display special merchandise or offer new menu items or products for the holiday season? Or, do you deck your store out with holiday lights and decorations? If so, hosting a [...]

Do you change your menu from season to season? While a complete menu overhaul may be too daunting for your small business, making small changes to your appetizers, desserts or baked good [...]

As we head into mid-September, we’re inching closer and closer to the holidays. By now, you’ve read our article on Holiday Hiring Tips (if not, give it a quick read now!) and are [...]

You already know that summer is the best time to get a jump start on your holiday marketing planning, but what about your operational planning? While it may seem like drafting holiday job [...]

Is your business located in a city that attracts a lot of tourists? Whether they be summer vacationers, historical sightseers or international travelers, tourists can bring money (and yes, [...]