Build Awareness

How do you communicate with your customers when they aren’t in your store, restaurant or cafe? Do you blog? Tweet? Post on Facebook? All those formats are fine for snippets […]

Halloween has come and gone, and the holiday season is officially upon us! With that comes the busiest shopping day of the year: Black Friday. While more and more large […]

A-frame signs can be great attention grabbing and traffic driving tactics. The chalk board versions are great as you can change the message daily. Well executed a-frame signs positioned correctly [...]

Are you thinking about opening a new restaurant? Or, are you in the process of planning the grand opening of your new restaurant concept? If so, we’re sure you’ve got […]

Opening a new store? There is a great awareness-building article posted by Scott Kuhn on the International Association of Franchisees and Dealers website. It covers the basics and benefits of [...]

I was recently reminded of the power of a simple, inexpensive and easy marketing tool – the t-shirt. At a Wine Bloggers Conference in Oregon, we visited Willamette Valley Vineyards. […]

Most restaurants have business cards (ALL should). A few restaurants still have matches as business cards. But what about a basil business card that looks like matches? The restaurant Acqua […]

National Small Business Week kicks off the first week of May. According to the Small Business Association website: Every year since 1963, the President of the United States has issued […]