Good LSM: Accommodating the (Confused) Customer
One of the “must-do’s” while you are in Dublin is to visit the Guinness Storehouse, a.k.a the Guinness brewery and museum. While there, my husband, sister- and brother-in-law [...]
Good LSM: Make it Easy for Your Customer
We’ve scouted out lots of good and bad examples of local store marketing over the past few years, and one of the constant themes that prevails is: the easier something […]
Good LSM: Simple Charity Promotion
Sometimes the best opportunities for charitable giving are the simplest. Take this example of Good Local Store Marketing from Which Which, the “Superior Sandwich” shop. What a [...]
Good LSM: Easter Retail Promotions
We love spotting creating marketing tactics when we’re out and about! This one, from Animal Connection Pet Store in Charlottesville, Virginia is a great example of a promotion that is […]
By Paul
In Be Locally Relevant, Create Community, Drive Traffic, Event, Good-Bad LSM, Support Local Charities
Posted Good LSM: Monthly Charity Cocktail
When you can make giving back a part of the daily or monthly routine at your small business, it’s that much easier to be consistent with your philanthropic commitments! We […]
Good LSM: Seasonal Displays & Products
The National Cherry Blossom Festival in Washington, D.C. is heralded as “The Nation’s Greatest Springtime Celebration” and draws over 1 million visitors each year. The National [...]
By Savannah
Posted Good LSM: Monthly Cross-Promotion
In our series “Good LSM, Bad LSM,” we share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about to help you […]
Good LSM: Weekly Restaurant Specials
In our series “Good LSM, Bad LSM,” we share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about to help you […]
