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On Sunday, February 7, football fans around the country will gather in bars or in front of a friend’s big screen TV to watch Super Bowl 50 in San Francisco, California. Regardless of your [...]

I recently traveled to Ireland and spent many a day (and a night) in the local pubs. One of my favorite spots in Dublin was The Beer Market – a new craft beer bar owned by Galway Bay [...]

Mardi Gras is French for “Fat Tuesday,” a day when many people eat richer, fatter foods before the ritual fasting that comes with Lent. Also known as Carnival, Mardi Gras is [...]

Whatever your take on “deflate-gate,” Super Bowl XLIX is upon us. With just a few days to go until the big day you might already have your marketing game plan squared away. But, if [...]

For the month of December, we’re celebrating “25 Days of LSMerriment.” In other words, we’re sharing 25 great holiday local store marketing ideas to inspire you this season and help [...]

New Year’s Eve is a great opportunity for restaurants and bars to host parties for customers, both public and private. Old Ebbitt Grill in Washington, DC is hosting a Love Boat Cruise party [...]