Tips for Today: Super Bowl Marketing
On Sunday, February 7, football fans around the country will gather in bars or in front of a friend’s big screen TV to watch Super Bowl 50 in San Francisco, California. Regardless of your [...]
Good LSM: Easy Comment Cards
I recently traveled to Ireland and spent many a day (and a night) in the local pubs. One of my favorite spots in Dublin was The Beer Market – a new craft beer bar owned by Galway Bay [...]
Mardi Gras Marketing
Mardi Gras is French for “Fat Tuesday,” a day when many people eat richer, fatter foods before the ritual fasting that comes with Lent. Also known as Carnival, Mardi Gras is [...]
Super Bowl Bar Specials
Whatever your take on “deflate-gate,” Super Bowl XLIX is upon us. With just a few days to go until the big day you might already have your marketing game plan squared away. But, if [...]
LSMerriment: Ugly Sweater Party
For the month of December, we’re celebrating “25 Days of LSMerriment.” In other words, we’re sharing 25 great holiday local store marketing ideas to inspire you this season and help [...]
LSMerriment: New Year’s Eve Love Boat Style
New Year’s Eve is a great opportunity for restaurants and bars to host parties for customers, both public and private. Old Ebbitt Grill in Washington, DC is hosting a Love Boat Cruise party [...]
