Creative Sampling: Spa As Food Truck

Food trucks are all the rage these days, but a spa with a food truck? Destination Spa Canyon Ranch took their famous cuisine by chef Scott Uehlein to the streets last week in NYC with a food [...]

LSMerriment: 12 Days of Christmas Promotions

The 12 Days of Christmas is a popular promotion this season from spas to wine stores. It’s a great way to engage customers for the 12 days leading up to Christmas and drive sales of and [...]

LSMerriment: Holiday Thank You, New Year Traffic Driver

Thanking customers and guests at the holidays is a great way to show you value their business and loyalty. Nival Salon & Spa is thanking their customers with a complimentary treatment in [...]

LSMerriment: New Year’s Eve Great Gatsby Style

The new Salamander Resort & Spa is ringing in the new year with an ALL Great Gatsby Party. From their restaurants to their wine bar, there are options for hotel guests or just those looking [...]

LSMerriment: Relax! It’s Valentine’s Day!

This week, we’re bringing you tons of fun marketing ideas for Valentine’s Day! On Monday, we covered wine shops, and yesterday we shared ideas from the world of retail. Today, [...]

How to Find and Use Industry News

Staying on top of what’s going on in your industry is an important part of being a successful and sustainable small business. Industry news provides insight into trends, new regulations or [...]

Experience the Competition: More than Curb Deep

In our Trends & Tours Series, we’ve talked about Store Tours and Friending the Competition as ways to keep up with the competition and get ideas for your business. But to really get a [...]

Bad LSM: Make It About the Customer

In our new series “Good LSM, Bad LSM,” we share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about to help you in your marketing and sales driving [...]

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