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This past weekend (yes, the weekend before Christmas) I made the mistake of going to Target (where everyone else on the planet is also doing their last minute Christmas shopping). […]

As we head into mid-September, we’re inching closer and closer to the holidays. By now, you’ve read our article on Holiday Hiring Tips (if not, give it a quick read […]

Mixed messages can cause a lot of problems in  life, both personally and professionally. If your friend says she wants to spend more quality time with you, but always ends up […]

Over the past few weeks, we’ve shared the basics for successful sampling and product demonstration (for refreshers, click here, here, and here). Today we’re going to dig a little [...]

Last week, we discussed the importance of a developing a communications plan for your small business. As the name suggests, communications plans can help you plan out your communications (both [...]

Regardless of whether you run a café, a bar and restaurant, or a small speciality goods retail shop, your “front of the house” employees are your brand. They are the people with […]

In hiring, one of the biggest challenges is finding an employee whose personal values and attitude align with the culture and attitude of your company. It’s easy to read a […]