Overview Depending on what type of small business you run, it might be beneficial to you to check in with your customers on the anniversaries of their “big purchases.” Details […]
Overview Most restaurants have business cards (ALL should). A few restaurants still have matches as business cards. But how can you make your business card stand out amongst all the […]
Overview Raising money for a local or international charity is an excellent way to become an involved and respected member of your community. It’s best to select one charity that […]
Overview Supporting local charities and/or local non-profit groups that are meaningful to you and to your customers is a great way to stay connected to your community. See the Charity […]
Overview Often we “think” we know what our competition is doing, but do we really? It’s important to have a real sense of how your business compares to the competition […]
Overview Word of Mouth happens when you’re doing something so well, others can’t help to talk about you. They remark about you. You literally become remarkable! Someone else speaking [...]
Overview Your customers’ experience within your location is dependent upon many factors, but one of the outstanding factors is the people that you hire to greet, serve, and help your […]
Overview Did you know that within the first 10 seconds of approaching and walking into your store or restaurant, customers make a quick-fire judgment of your business? What factors shape […]
Overview Listen up – an estimated 50% of small businesses will fail this year. Hear is one way to make sure your business is not part of that statistic! Details […]
Overview “Where’s the restroom?” – “Down that hall, to the right.” (Finger pointing to the back of the restaurant). Has this ever happened to you in a restaurant (or retail […]
Overview People love to try before they buy! That’s why sampling and tasting events are usually so successful. No matter your industry, hosting a tasting event at your location is […]
Overview Employee Olympics are the perfect way to showcase the fun-loving and passionate side of your business. In addition to having fun, the games are a great way to demonstrate […]
Overview Unless your business is truly a one-man (or one-woman!) shop, chances are, you’ll have to hire people to support you. And in many cases, those that you hire will […]
Overview Your store products (and services) represent an expertise. Share that expertise with existing and potential clients through in-store product seminars. Details When customers better [...]
Overview Inviting a local reporter or blogger into your business for a “Behind the Scenes” Tour allows you the opportunity to share your company’s expertise and what makes you [...]
Overview Partnering with local schools is a great way to integrate your business into your local community and be part of what’s important to your customers. Schools and school programs […]
Overview It’s no secret that social media is an easy way to grow your brand identity and instantly reach your customers (and potential customers). But many retailers, restaurants and other [...]
