Seasonal Promotion: Fall, Food & Football

 In Be Calendar Relevant, Increase Frequency

For some people, nothing says Fall like a Sunday on the couch watching football. And for most of those people, football is best paired with pizza, wings, and other yummy foods.

If you own a restaurant or bar that offers delivery or take-out service, why not reach out to your local football fans?

The Homemade Pizza Co. ad below is a great example of how to be locally relevant to your community’s football fans. They created a limited-time voucher for $3 off any order, and then suggested that it would be great to use the voucher for “tonight’s game.”

Homemade Pizza Co.

You can easily make this type of promotion work for your business! If you live in a city with an NFL or prominent college football fan base, simply look up the schedule online and send an eMail or social media blast to your followers advertising your special football promotion!

Other ideas include offering food and drink specials at your restaurant or bar, offering pre- or post-game entertainment to keep your customers in their seats, and making sure your customers know about your catering options for parties they host at home! A bakery could create football shaped or team-themed treats for their local fans.

Let us know what kind of promotions you offer to go with the Autumn season!

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