LSMerriment: New Year’s Eve Sales Driving Ideas

For the month of December, we celebrated “25 Days of LSMerriment,” where we shared 25 great holiday local store marketing ideas to inspire you this season and help drive sales! Today, we’re sharing a few more ideas that are geared towards driving New Year’s sales!

First up, hosting a special event to drive trial, traffic and sales of New Year’s Eve goodies from The Curious Grape, a wine shop and restaurant in Arlington, VA. 

This event is perfect for last minute shoppers, and would work for any wine, beer or specialty gourmet store!

Up next: a fun idea from the Lorien Spain Alexandria, VA. Any salon or spa that offers make-up application could drive traffic, trial and excitement by hosting this type of event! What a great way to treat your customers to a night of glamour before they head out on the town!

Lastly, we’re sharing an idea from BRABO, a restaurant in Alexandria, VA. They’re hosting an all-out fancy New Year’s Eve party for their customers:

We like the idea of offering two seatings with two different prices, to cater to two different groups of customers. Yum!

How are you celebrating New Year’s Eve with your customers? Let us know in the comments section below!

And, to check out all of our LSMerriment ideas, click here!