Good LSM: Restaurant Charity Event

 In Be Locally Relevant, Drive Traffic, Good-Bad LSM, Support Local Charities

In our series “Good LSM, Bad LSM,” we share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about to help you in your marketing and sales driving activities.

Restaurant Charity Event

Today, we’re sharing a fun idea from acclaimed Alexandria restaurant, Restaurant Eve. Known for their luxurious tasting menus, Restaurant Eve is celebrating their birthday (and the birthday of their namesake) in April with a special tasting menu to benefit the Animal Welfare League of Alexandria.Restaurant Charity EventRestaurant Charity Event This special event combines two of our favorite ways to be locally relevant: supporting a local charity and celebrating your business’ birthday with your customers. We also love how they highlighted a personal anecdote from their family.

Would a birthday or anniversary event like this work for your business? Let us know in the comments section below!

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