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By now you’re likely well aware of the power of customer reviews and how they can boost or dampen your sales. In fact, according to Nielsen’s 2014 Global Trust in Advertising report, […]

Over the past few weeks, we’ve lauded the benefits of surprising and delighting your customers, and shared some fantastic examples from the customer service experts at Ritz Carlton. Today, [...]

In business and in life, we know that first impressions matter. Furthermore, we know that sometimes, small details can make a big impact on how your customers view your business. […]