Passive Sampling – Local Marketing Master Class

In Build Awareness, Drive Trial, How To, Marketing Plan, New Store, Planning

Posted 12 March 2015

Active vs. Passive Sampling

Over the past two weeks, we’ve introduced you to the idea of sampling and product demonstration as a way to increase your sales. By putting on a good show, customers […]

By Savannah

In Drive Trial, Good-Bad LSM

Posted 31 October 2014

Bad LSM: Passive Sampling

In our series “Good LSM, Bad LSM,” we share real-life examples of both good and bad Local Store Marketing (LSM) we see as we’re out and about to help you […]