Overview Gift cards can generate significant revenue and profits. Plus, they are an easy way for your existing customers to refer new business your way! Details These days, many shoppers […]
Overview One of our favorite ways to generate ideas for blogging, promotions or special events is to reference our Marketing Holiday Calendar. The holidays to “celebrate” range from [...]
Overview Hosting private events for your customers can be a great way to increase revenue and add a new “service” to your portfolio. It can also set you apart from […]
Overview Unless your business is truly a one-man (or one-woman!) shop, chances are, you’ll have to hire people to support you. And in many cases, those that you hire will […]
Overview Often we “think” we know what our competition is doing, but do we really? It’s important to have a real sense of how your business compares to the competition […]
Overview Most likely, when customers want information about your business, they’ll go online. Whether they visit your website (and please, at least have a landing page for your business, [...]
Overview Did you know? A social media post that includes a picture receives 120-180% more engagement from fans than a text-based post. To ensure you take photos that are worthy […]
Overview Today, there are so many forums for small businesses to receive customer feedback. From social media, to online review sites, to email and in-person conversations – it’s almost hard […]