Overview In-Store Events are a great way to drive current and potential customers to your location for a festive occasion, sample your products and drive sales. Details Often, these events can be [...]
Overview Do you change your menu from season to season? While a complete menu overhaul may be too daunting for your small business, making small changes to your appetizers, desserts or baked good [...]
Overview Gift cards can generate significant revenue and profits. Plus, they are an easy way for your existing customers to refer new business your way! Details These days, many shoppers prefer [...]
Overview One of our favorite ways to generate ideas for blogging, promotions or special events is to reference our Marketing Holiday Calendar. The holidays to “celebrate” range from [...]
Overview As a small business owner, you might read blogs on various topics related to marketing and managing your business. But do you write a blog of your own for your customers, prospective [...]
Overview Most likely, when customers want information about your business, they’ll go online. Whether they visit your website (and please, at least have a landing page for your business, [...]
Overview Did you know? A social media post that includes a picture receives 120-180% more engagement from fans than a text-based post. To ensure you take photos that are worthy of a click, share [...]
Overview Restaurants that offer catering, delivery or take-out services often have menus by the register for patrons to take on their way home (or, at least they should!). Retail shops, spas or [...]
