LSMerriment: Ann Loves St Jude

 In Be Calendar Relevant, Create Community, Support Local Charities

This weekend shopping at Tysons Corner Center Mall, the holiday shopping season was in full swing. Stopping into Ann Taylor, their charity partnership with St Jude Children’s Research Hospital caught our eye…Ann Loves St Jude.

They had a nice display in-store promoting the partnership, including a display of St Jude Elephant Jewelry Collection they’ve created.

Ann Taylor Giving Back

At check out, the team asked you if you’d like to donate to St Jude. The credit card terminal had multiple giving options, even a $4 one, to make it super easy for the customer.

Ann Taylor Credit Card Terminal

And great work St. Jude. They concentrated their giving message to this week before Thanksgiving to maximize exposure and stand out from the December giving messages.

Home | Fight against childhood cancer | St. Jude Thanks and Giving

Check out all the LSMerriment this season…a sharing of the different holiday local store marketing ideas we’re seeing in-stores and on-line.

See the full line up of LSMerriment Articles highlighting holiday local store marketing ideas taking place this holiday season.

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