Suggestions to help you increase traffic during a specific daypart at your retail location.

Direct Mail

Send a mailer – with compelling offer – to homes and/or businesses within an area surrounding your location.

Activity: Direct Mail

A-Frame Sign

A-frame style sign which would sit, typically just outside the door of your location, to build awareness among existing foot traffic.

Activity: A-Frame Signage

"Hello Neighbor" Letter

Send a personalized letter to area merchants. Provide some sort of welcome offer/incentive to visit.

Activity: "Hello Neighbor" Letter

Create A Destination

Engage in activities that make people want to visit your store. Reasons other than simply your products. For example hosting an art event or providing live music will bring customers in for that additional reason.

Activity: Create A Destination

In-Store Art Event

Hosting an in-store art event serves as a great excuse to bring people into your location at a time possibly different from when they normally visit. And, for an out of the ordinary reason.

Activity: Art Event

In-Store Music

Hosting in-store music events to draw a crowd. That crowd can then be try samples, demonstrations of your product and services, etc.

Activity: In-Store Music

Daypart Targeting

Create reasons for customers and potential customers to visit you during your slow periods. If - for example - evenings are slow, create a meaningful reason for folks to visit at that time.

Activity: Daypart Targeting

0