Community & Charity Give-Back
Back to: Holiday Profits Wrapped With A Bow: Holiday & Black Friday Promotion Planning
The Holidays are also the perfect time to help those in need. So why not add a give-back program to your Holiday promotions? People are feeling generous at this time of the year and looking for ways to give back – make it easier for them.
For years, Starbucks hosted a toy drive with the Starlight Children’s Foundation, which served local hospitals. Starbucks collected toys from customers and – in many locations across the US – also added a cash donation component where proceeds from Holiday beverage sales were donated to the Foundation.
Our local Gap Outlet (retail clothing store) in Alexandria, Virginia adopted a family last Holiday season and asked customers to help support the cause. They featured an attention-grabbing, in-store display showcasing each family member, their size and what clothing items they need. [More Detail]
Or you could host a drive for coats, blankets, food, gifts and other items local homeless shelters need.
