In Conclusion…

 In

, now you have all you need to get to doing good. And remember…

  • Giving back is good for business, it lets customers know you care and attracts employees who care. It can set you up as a leader in your community, and can help to differentiate you from your competition.
  • You should pick a cause that matches your brand and your passions.
  • You should choose a method of giving that matches your ability, and your customers’ ability to give-back.
  • Share the news. Build awareness of the charity.
  • Keep it going. Success comes from ongoing partnerships.
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