Why is Local Store Marketing (LSM) Important?


Local Store Marketing (LSM) is important because it makes your business locally relevant to your customers and your community as a whole.It will set you apart from your competition. Your customers will think, “Wow. They really belong here,” and they wouldn’t think of going anywhere else for what you provide.

Well-executed Local Marketing drives all areas of your business sales, customer loyalty and employee engagement/retention.

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