Use this calendar to help you plan promotions and special events. We recommend working 90-days into the future so you may prepare properly. Also, take a look at the bottom of the calendar for Month Long events!

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Halloween

October 31

Aside from handing out candy to your customers (and/or friendly ghosts), there are lots of other fun ways to celebrate Halloween at your small business. It’s a great excuse to have fun with your customers and drive traffic into your location!

Restaurant/Bar

  • Host a costume contest at your restaurant or bar, and cater it to your customer base. Have different categories (Best Kid Costume, Scariest Costume, Funniest Costume, Best Pet Costume, etc.) so that there are a variety of winners and prizes.
  • Hand out Halloween candy to your customers at check-out.
  • Treat parents (and kids) by giving kids in costume a free lunch or dinner on Halloween when they dine in!
  • Create a specialty Halloween cocktail at your bar.
  • Have special / spooky treats ready for purchase at your bakery!
  • Host a customer pumpkin carving contest and let customers vote on which they like best – the winner gets a gift certificate to your business.
  • Host a fundraiser – offer specially priced menu items to customers dressed in costume and donate the proceeds to your charity partner.

Retail

  • Host a costume contest at your retail store, and cater it to your customer base. Have different categories (Best Kid Costume, Scariest Costume, Funniest Costume, Best Pet Costume, etc.) so that there are a variety of winners and prizes.
  • Hand out Halloween candy to your customers at check-out.
  • Host a raffle drawing online – ask customers to post pictures of them in their Halloween costume on your Facebook page, and draw random participants to win gift cards!
  • Give a surprise gift to anyone who comes in wearing a costume!
  • Host a pet costume contest, and donate proceeds or customer donations to a local Humane Society or other animal welfare organization.

Services

  • Hand out Halloween candy to your customers at check-out.
  • Dress up on Halloween, and encourage your employees to do the same.
  • Host a raffle drawing online – ask customers to post pictures of them in their Halloween costume on your Facebook page, and draw random participants to win gift cards!
  • Give a surprise gift or discount to anyone who comes in wearing a costume!
  • Offer special pricing on Halloween-themed manicures and pedicures at your salon or spa.

Details

Date:
October 31

Month-Long Events

These are observed in the United States, but may also apply to your location around the world.

January

Soup Month
Bath Safety Month
Braille Literacy Month
Blood Donor Month
Crime Stoppers Month
Hot Tea Month
Oatmeal Month

February

Great American Pie Month
Chocolate Lover’s Month
Cherry Month
Hot Breakfast Month

March

Noodle Month
Nutrition Month
Fire Prevention Month
Women’s History Month
International Francophone (French Speaking) Month
Craft Month
Frozen Food Month

April

International Guitar Month
Foot Health Awareness Month

May

Barbecue Month
Blood Pressure Month
Photograph Month
Hamburger Month
Salad Month
Strawberry Month

June

Graduation Month
Accordion Awareness Mont
Fresh Fruit & Vegetable Month
Iced Tea Month

July

US Parks & Recreation Month
Pickle Month
Baked Beans Month
Hot Dog Month
Ice Cream Month
Picnic Month

August

Eye Exam Month
Sandwich Month
Peach Month
Goat Cheese Month
Coffee Month
Back to School Shopping

September

Potato Month
Chicken Month

October

Apple Month
Fair Trade Month
Sausage Month
American Cheese Month
Cookie Month
Dessert Month
Pasta Month
Pizza Month

November

International Drum Month
Sleep Comfort Month
Model Railroad Month
Aviation History Month

December

“Hi Neighbor!” Month
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