To Open or Not to Open…That Is The Question

And so it goes every year: Black Friday sales that begin at even more extreme hours of the day (and night). Some mega-stores open at midnight on Thanksgiving with promises of super discounts, [...]

What is Local Store Marketing?

Usually, when visiting a new city, we like to go to restaurants, bars or shops that are unique to the area – where the locals go to get what they need. It helps us feel like less of a [...]

Holiday Giving Programs: A Great Addition to Your Seasonal Promotion

Holiday promotions are launching everywhere this week…from coffee shops to restaurants to retailers. It’s always great to see companies giving back during the holiday season as part [...]

Snow Day Destination

Bad, snowy weather can keep customers away. Why not find a way to turn school and work closures to your advantage by becoming a snow day destination. If you do business in an area that gets a few [...]

Small Business Saturday: How To Get Involved

Halloween has come and gone, and the holiday season is officially upon us! With that comes the busiest shopping day of the year: Black Friday. While more and more large businesses (think Target, [...]